Public Data Hub node Media & Advertising

Programmatic Ad Market Data: RTB auctions and SSP metrics

RTB auction data: CPM floors, fill rates, bid density and viewability metrics across 25 SSPs and ad exchanges.

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structured page Ukrainian and English versions SEO-ready
907474
records in node
Daily
refresh frequency
JSON, API
export formats
145
credits per week

How this node works in Vuzol Data

Programmatic Ad Market Data collects programmatic advertising market data from 25 SSPs and exchanges. Metrics: average CPMs by format and geo, bid density and auction pressure, fill rate by SSP, viewability and fraud rate benchmarks, header bidding performance.

For programmatic buyers, SSP/DSP platforms, publishers and advertising agencies.

Best for

  • Track markets, competitors and signals from relevant public sources.
  • Power scoring, lead research, segmentation and prioritization workflows.
  • Export fresh data to BI tools, CRM, reports or your internal data warehouse.

What you can configure on the page

Benefit 1

907,474 records in a structured format.

Benefit 2

Update frequency: daily; countries/regions: US, DE, GB.

Benefit 3

Exports: JSON, API; connection from 145 credits per week.

Questions about this node

RTB auction data: CPM floors, fill rates, bid density and viewability metrics across 25 SSPs and ad exchanges.
The default update frequency for this node is daily.
Available export formats: JSON, API.
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